Brand Partnerships

Be there when it matters most.

Legacy is where families come to remember, celebrate, and support one another. Share helpful, relevant messages with an audience that trusts us to keep this space respectful.

Our Audience

Legacy readers are caring, engaged, and often making important decisions for the people they love.

90%
Located in the U.S.
57%
Female
43%
Male

Age

18–34
 
20%
35–44
 
19%
45–54
 
20%
55–64
 
24%
65+
 
17%

Stories Shared By

✓ Newspapers
✓ Funeral Homes
✓ Families
Ways to Partner
Contextual display ad example
Contextual Display Advertising
Place your message alongside relevant content on Legacy, so it reaches people when it’s most meaningful to them.
✓ Contextually aligned placements, tailored with our team
✓ Standard IAB sizes for desktop and mobile
Standard Display Ads
Appear alongside Legacy’s News, Advice, and Support content, where 500K readers each month explore notable lives, plan ahead, and find grief support resources.
✓ Desktop: 300×600, 970×250, 970×90, 728×90
✓ Mobile: 300×250, 320×100, 320×50
Standard display ad example
Premium interstitial ad example
Premium Interstitial Ads
A full-screen message shown between pages, thoughtfully limited so each reader sees it no more than once every six hours. High impact, without getting in the way.
✓ Appears on Legacy’s News, Advice, and Support content
✓ Desktop: 1024×768, 768×1024, 480×320
✓ Mobile: 320×480, 300×250, 336×280
Audience Extension
Stay connected with engaged Legacy readers across our News, Advice, and Support content, introducing your brand at a respectful time and place. Our team will tailor the right approach with you.
✓ Desktop: 300×600, 970×250, 970×90, 728×90
✓ Mobile: 300×250, 320×100, 320×50
Audience extension ad example
Sponsored content example
Content Sponsorship
Sponsor a genuinely helpful article, featured prominently in our Resources Hub, with a closing note from your brand and onsite promotion to help readers find it.
✓ Exclusive banner placement on related Resources Hub content
✓ Promoted across Legacy
All sponsored content is reviewed and approved by our editorial team to make sure it’s helpful to readers.
YouTube Sponsored Message
A professionally produced 30-second segment sharing how your business helps people, featured in Legacy’s popular weekly news video series.
270K
Subscribers
200K
Avg. Views / Video
Limited availability, first-come first-served. All sponsorships are reviewed and approved by our editorial team.
YouTube sponsored message example
Resources page placement example
Resources Placement
Be part of Legacy’s Resources page, a trusted destination where families find guidance, support, and services after a loss.
✓ Listed on Legacy.com/resources
✓ Additional promotion available – ask our team for details
Let’s get started
We’d love to help you find the right fit. Reach out and we’ll walk you through the options.
Sarah Pinkney
National Account Executive
spinkney@legacy.com
Connie Walsh
VP, Advertising
cwalsh@legacy.com
Audience Extension
Stay connected with engaged Legacy readers across our News, Advice, and Support content, introducing your brand at a respectful time and place. Our team will tailor the right approach with you.
✓ Desktop: 300×600, 970×250, 970×90, 728×90
✓ Mobile: 300×250, 320×100, 320×50
Audience extension ad example
Sponsored content example
Content Sponsorship
Sponsor a genuinely helpful article, featured prominently in our Resources Hub, with a closing note from your brand and onsite promotion to help readers find it.
✓ Exclusive banner placement on related Resources Hub content
✓ Promoted across Legacy
All sponsored content is reviewed and approved by our editorial team to make sure it’s helpful to readers.
YouTube Sponsored Message
A professionally produced 30-second segment sharing how your business helps people, featured in Legacy’s popular weekly news video series.
270K
Subscribers
200K
Avg. Views / Video
Limited availability, first-come first-served. All sponsorships are reviewed and approved by our editorial team.
YouTube sponsored message example
Resources page placement example
Resources Placement
Be part of Legacy’s Resources page, a trusted destination where families find guidance, support, and services after a loss.
✓ Listed on Legacy.com/resources
✓ Additional promotion available – ask our team for details
Let’s get started
We’d love to help you find the right fit. Reach out and we’ll walk you through the options.
Sarah Pinkney
National Account Executive
spinkney@legacy.com
Connie Walsh
VP, Advertising
cwalsh@legacy.com
Legacy across devices